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Email Marketing

Essential among the essentials

Despite its widespread use, Email Marketing is a powerful tool whose full potential is not always exploited. Take care of it and it will be one of your favorite Marketing channels.

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What do we do for your
Email Marketing channel?

The three key pillars

Technology

You will have a hotel CRM completely integrated with our Booking engine and with our Loyalty module.

Management

Our team will be responsible for designing, configuring, activating your campaigns and measuring the results.

Strategy

If you have resources for channel management but need support, we advise you strategically to get the most out of your Email Marketing.

100% technology for hoteliers

  • Unify your entire database in a single tool

  • Reach customers from other channels and drive them to your direct channel

  • Segment and filter to personalize your communications

  • Update your customer information in real time

  • Comply with the GDPR

  • Integrated with our Booking engine to collect all your customers' booking information

  • Maximize the revenue from your Email Marketing channel

Management of your client's entire Customer Journey

We detect your client's “hot spots” and cover the entire Customer Journey through Email Marketing.

consideration

purchase

retention

recommendation

Strategy for your Email Marketing plan

  • Consulting: We perform an analysis of the current situation and develop a strategic plan. This will serve as a roadmap to manage your Email Marketing channel in the most efficient way and with the best results.

  • Support: We create an annual action plan and analyze the results of your Email Marketing channel monthly. We review upcoming campaigns and propose actions to continuously improve KPIs.

Shall we work together?

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"One of the many things we love about Roiback is that it requires minimal time from our developers to keep it running the way we want."

Joe
Joe Doe

Private Customer