Tailor-made strategy for your hotel

In the fast-paced and complex world of tourism, where technology is constantly evolving, Roiback is here to offer a helping hand to those who want to forge a solid, data-driven strategy.
Introducing our Consulting service, designed specifically to address the challenges of the industry. Our team of experts works with you to understand your needs and objectives. Using accurate data and analysis, we create a tailored strategy that will enable you to stand out in the competitive marketplace. Whether it's to increase direct sales, improve online distribution or maximize profitability, Roiback is here to guide you on the road to success.

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Our 5 areas

Complete strategic consulting

Distribution consulting

  • Compilation and analysis of sales by channel within the distribution mix (Y-2, Y-1, Y)

  • Define together with the chain the growth strategy.

  • Compilation of costs by channel

  • Calculation of current CPOs per channel

  • Definition of target CPOs (Y+1) per channel

  • Definition of sales targets (absolute and share) by channel (Y+1)

  • Action plan for the achievement of objectives

Direct channel consulting

  • Compilation and analysis of direct channel sales and share (Y-2, Y-1 and Y)

  • Direct channel breakdown in web, call center and hotel

  • Definition of objectives (absolute and share) of the direct channel (Y+1)

  • Action plan

  • Monitoring and optimization (DCS)

Technological environment consulting

  • Gathering and analyzing information on the current account ecosystem

  • Digital ecosystem optimization proposal

    • New tools (adding players or proposing changes)

    • More efficient integrations

  • USP compilation of proposed partners

  • Facilitator (referral or reseller) of new players

Digital Marketing Consulting

  • Current channel mix analysis (Y-2, Y-1 and Y)

  • Strategy definition (upper, middle or low funnel)

  • Definition of global target CPA

  • Proposed media plan (Y+1) and associated Budget

Loyalty Consulting

  • Compilation and analysis of the current incidence of Loyalty in related areas.

  • Definition of quantitative and qualitative objectives

  • Conceptual proposal of the program

  • Proposed communication plan

  • CRS implementation and start-up

What will our journey together be like?

Global strategic consulting methodology

2

We speak

We will develop a customized strategy and discuss concrete actions to implement to effectively achieve your goals.

4

We project

We define qualitative and quantitative objectives for each of the areas of action. These objectives will be the compass that will guide our work, allowing us to measure progress and ensure that our actions are aligned with your strategic goals.

1

We speak

We will focus on thoroughly understanding your business needs. We will analyze your objectives, challenges and goals to identify areas for consulting.

3

We diagnose

We define the starting point of the chain and obtain the performance index of the consulting project. It allows us to identify key areas that require attention and define specific actions to achieve your objectives.

5

We work

We lay out the action plan to achieve the objectives and the essential tools to successfully implement this plan, ensuring an effective approach to achieve your goals.

1

We speak

We have meetings with specialists to discuss the areas in which the consultancy operates.

2

We analyze

We have meetings with specialists to discuss the areas in which the consultancy operates.

3

We diagnose

We define the starting point of the chain and obtain the performance index of the Consulting project.

4

We project

We define qualitative and quantitative objectives for each of the areas of action.

5

We work

We propose the action plan to achieve the objectives and the necessary tools for its implementation.

You choose!

You can execute the action plan with your in-house resources or rely on us for the implementation and follow-up of the actions.

Shall we work together?

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"One of the many things we love about Roiback is that it requires minimal time from our developers to keep it running the way we want."

Joe
Joe Doe

Private Customer

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