The Digital Marketing agency that is part of your hotel
With more than 12 years dedicated to the hospitality industry and its complex digital technology ecosystem, our specialists will work as one of your business to achieve the highest return on investment.
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The best partnerships
The best partnerships
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action areas
Upgrade your digital marketing
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Meta search engines
Turn every euro invested into 20 thanks to our experts and Metabase Pro, the only platform to manage your campaigns on all meta search engines.
SEO
Position yourself higher than ever and take full advantage of this important channel with our SEO services.
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Increase your visibility, get quality traffic, protect your brand and take full control of your online campaign costs.
Program
Display ads in an automated way in different online channels, connecting your hotel with the audience segments you decide and at the time that will have the most impact.
social ads
Boost your digital marketing strategy by getting bookings through social networks such as Facebook or Instagram.
email marketing
Get the most out of the Email channel with inspiring campaigns that connect with your guests, whether for acquisition, loyalty or cross-selling.
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Web Analytics & reporting
Control, measure and optimize all your online campaigns. We will help you analyze your KPIs to improve your results.
Passion for
Digital Marketing
If there is something that defines us, it is our involvement and desire to improve ourselves day by day. That is why we work with a true WIN-WIN model in which if you win, we win.
What we can do for you
The perfect plan
Strategy
Because "power without control is useless". We analyze your case, define the objectives, draw up a plan, activate it and monitor it to optimize the campaigns continuously.
Visibility and traffic
Two key levers in your direct channel. Attract quality traffic to your website to convert it into bookings, and on the other hand, capture new demand and boost your brand.
Loyalty
Pamper the returning guest, because he/she will become a prescriber of your brand. Our team will help you to boost your Loyalty strategy so that they repeat, repeat, repeat...
Disintermediation
We reduce dependence on other intermediaries to increase the share of the direct channel, always within a distribution strategy carefully managed by our DCS (Direct Channel Specialists).
Backed by Roiback's unique, state-of-the-art technology
FEED
Automated product catalog creator for Display purposes.
ROIBACK PIXEL
Tagging tool that helps our tracking to be more accurate (BETA).
LOYALTY
Our loyalty solution that allows us to create high quality data with which we can feed our Email Marketing automation and audience generation strategies.
METABASE
Our technological HUB has a direct connection with the most relevant metasearch engines and provides the opportunity to optimize campaigns using Machine Learning algorithms.
Get full control and
in real time.
Clicks, Conversions, Revenue, CPA, ROI, Market Share %, Cost, Invoice... Consult all traffic and performance KPIs with the possibility of applying filters by digital marketing channel, period, chain or hotel.
"One of the many things we love about Roiback is that it requires minimal time from our developers to keep it running the way we want."
Private Customer
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