Immersive experiences and the impact of Hotelverse in your hotel

The use of immersive technologies such as virtual reality has grown strongly in the tourism sector. Today, tools such as Hotelverse allow customers to virtually tour a hotel from your website before booking.

The user can view each room, move around the common spaces and filter by view, floor or noise level to find their ideal room. An experience that transforms inspiration into action and improves conversion by up to 2.04% on average when the booking process is incorporated.

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For hotels, it is an opportunity to differentiate themselves, increase revenue and build loyalty. They can offer the booking of specific rooms as an extra or reward registered customers with their favorite number at no additional cost. In addition, the comparative display drives the choice of higher categories.

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An effective way to personalize the experience and convert more, from the first click.

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KPIs you should know:

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- On your website:

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+Interaction with your room offer. The implementation of the Digital Twin translates into thousands of views. 1 out of 2, 55% of web users specifically, are immersed in this immersive experience, thus underlining its engaging power.

+Time spent on the page. In addition, the user spends more time on the page while exploring the twin and choosing their room. The time spent on the page is multiplied by 2 times.

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+Additional income thanks to the possibility of selecting the number of rooms. Achieving an average booking increase of 8%.

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+30% of superior room sales. When users see the difference in rates, views or different features on the web, they end up choosing a superior room.

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+15% of users select their room number at the end of the booking process.  

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- At the Reception:

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+25% increase in upselling of superior rooms. Improve your sales with a better upselling experience . Advise guests on-site and improve guest satisfaction.

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Adopting the integrated Roiback-Hotelverse solution demonstrates the hotel's commitment to innovation and excellence in guest experience, positioning it as a leader in applying technologies to enhance the stay and create unforgettable memories. By offering an immersive experience that transcends the boundaries of convention, hotels can differentiate themselves in a competitive marketplace and earn customer loyalty through authentic experiences, while generating increased revenue from upsell sales.

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What are you waiting for to offer room selection on your website? Discover how you can integrate this and other tools that will make you stand out from your competition.

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