The Digital Marketing agency that is part of your hotel
With more than 12 years dedicated to the hotel sector and its complex digital technological ecosystem, our specialists will work as one more of your business to achieve the highest return on investment.
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The best partnerships
The best partnerships

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Areas of action
Level up your digital marketing


Metasearch Engines
Turn every euro invested into 20 thanks to our experts and Metabase Pro, the only platform to manage your campaigns across all metasearch engines.
SEO
Rank higher than ever and get the most out of this important channel with our SEO services.
SEM
Increase your visibility, get quality traffic, protect your brand, and take full control of the costs of your online campaigns.
Programmatic
Show ads automatically on different online channels, connecting your hotel with the audience segments you decide and at the time that has the most impact.
Social Ads
Enhance your digital marketing strategy by securing bookings through social networks like Facebook or Instagram.
Email Marketing
Get the most out of the Email channel with inspiring campaigns that connect with your guests, whether for acquisition, loyalty or cross-selling.
Web Analytics & reporting
Control, measure, and optimize all your online campaigns. We will help you analyze your KPIs to improve your results.
Passion for
Digital Marketing
If there is something that defines us, it is our involvement and desire to improve ourselves day by day. That is why we work with an authentic WIN-WIN model in which if you win, we win.
What can we do for you
The perfect plan
Strategy
Because "power without control is useless." We analyze your case, define the objectives, draw up a plan, activate it, and monitor it to continuously optimize the campaigns.
Visibility and traffic
Two key levers in your direct channel. Attract quality traffic to your website to convert it into reservations, and on the other hand, capture new demand and enhance your brand.
Loyalty
Pamper the returning guest, because they will become an advocate for your brand. Our team will help you strengthen the Loyalty strategy so that they repeat, repeat, repeat...
Disintermediation
We reduce the dependence on other intermediaries to increase the share of the direct channel, always within a distribution strategy managed by our DCS (Direct Channel Specialists).
Backed by Roiback's cutting-edge and exclusive technology
FEED
Creator of an automated product catalog for Display purposes.
ROIBACK PIXEL
Tagging tool that helps make our tracking more accurate (BETA).
LOYALTY
Our loyalty solution that allows us to create high-quality data with which we can feed our Email Marketing automation and audience generation strategies.
METABASE
Our technological HUB that has a direct connection with the most relevant Metasearch engines and offers the opportunity to optimize campaigns using Machine Learning algorithms.
Gain absolute control and
in real time
Clicks, Conversions, Revenue, CPA, ROI, Market Share %, Cost, Invoice... Check all traffic and performance KPIs with the possibility of applying filters by digital marketing channel, period, chain or hotel.
"One of the many things we love about Roiback is that it requires minimal time from our developers to keep it running the way we want."

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