ROIBACK Academy
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January 15, 2026
Increase the conversion of non-refundable rates at your hotel with Trip Protection
Roiback
Success stories

January 15, 2026
OdysseIA: Marketing Intelligence that predicts 90% of your customers
Digital Marketing

January 13, 2026
Travel Trends 2026: Is your hotel ready for the new era of hospitality?
Roiback


December 19, 2025
Trivago updates how it displays Loyalty Rates: What does this mean for your hotel?
Digital Marketing

December 18, 2025
More Direct Bookings, More Control, More Profitability: The New Era of Direct Hotel Sales
Roiback
Booking engine

December 16, 2025
Purposeful sustainability: integrating ESG objectives into strategic hotel management
Sustainability

December 15, 2025
Roiback Innovation: all the new developments that have revolutionized 2025
Roiback

December 9, 2025
Roiback Wins Best Booking Engine in the World for the Fifth Consecutive Year
Roiback

November 17, 2025
From Linear to Circular: How to Evaluate and Improve Your Hotel's Circularity
Sustainability

November 13, 2025
StayTalks: How Conversational AI is transforming the Hotel Contact Center
Contact Center


November 7, 2025
What are users looking for? Keys to understanding and dominating demand peaks
Digital Marketing


October 24, 2025
Think Travel 2025: How AI is redefining traveler behavior
Digital Marketing
Roiback

October 16, 2025
Sustainable mobility for guests and employees: a step towards responsible tourist accommodations and destinations
Sustainability

October 16, 2025
Cybersecurity in the Hotel Industry: Top Threats and How to Safeguard Your Business
Roiback

October 9, 2025
Revolutionize your hotel revenue by offering what your guests truly value!
Booking engine



September 12, 2025
How AI helps your hotel become more sustainable, efficient, and profitable
Sustainability

September 11, 2025
The impact of GEO on the hotel sector: how to adapt to the new era of search engines with AI
SEM
Digital Marketing

September 9, 2025
New booking funnel in the BI Portal: more clarity, more control, more conversion
Booking engine

September 4, 2025
Technology that drives reservations: discover the power of flexible payments
Booking engine

August 7, 2025
Strategies to attract and retain Millennial and Gen Z travelers
Digital Marketing




July 22, 2025
Roiback launches a new integration with the Doku payment gateway
Booking engine

July 11, 2025
Digitize your reception: fewer queues, more data and greater satisfaction
Booking engine

July 9, 2025
Price disparities: the silent enemy of your direct channel (and how Roiback helps you overcome it)
Digital Marketing
Booking engine

June 13, 2025
5 examples of how to highlight your sustainability certification
Sustainability


June 9, 2025
Turn clicks into guests: the smartest and risk-free way to get direct bookings
Digital Marketing

June 4, 2025
Tripadvisor as your best sales agent: how to stand out and attract more customers
Digital Marketing


May 15, 2025
Email Booster: The tool that transforms your database into revenue
Roiback
Digital Marketing

May 15, 2025
4 reasons to offer Flight + Hotel on your website and boost your revenue
Roiback

May 14, 2025
Safety and Flexibility: How Travel Insurance Can Increase Direct Sales and Reduce Cancellations at Your Hotel
Roiback

April 29, 2025
IA Overview and IA Mode: How Google is redefining SEO in 2025 and what tourism sector brands can do
Digital Marketing

April 10, 2025
Immersive experiences and the impact of Hotelverse on your hotel
Booking engine

April 9, 2025
Automation: three key tools to simplify tasks and increase revenue
Booking engine

April 8, 2025
Savings and sustainability: how to reduce your hotel's operating costs before the high season
Sustainability

April 1, 2025
How to Increase Your ADR and Profitability Through the Strategic Sale of Experiences and Add-ons
Booking engine

April 1, 2025
The Rise of 'Me-Mooning': How to Adapt Your Hotel to the New Trend of Solo Travel
Digital Marketing

March 18, 2025
Water management in the hotel industry: key to sustainability and competitiveness
Sustainability



February 17, 2025
Search Conversion Rate and Availability Rate: two essential ratios in demand analysis.
Digital Marketing



February 14, 2025
Increase revenue per booking before the guest arrives at the front desk
Booking engine

February 13, 2025
Checklist for Easter Week: Is your hotel ready to sell more and better?
Booking engine
Events

January 23, 2025
2025 Responsible Travel Trends: What Guests Expect from Your Sustainable Hotel
Sustainability

January 20, 2025
In 2025, Roiback revolutionizes the hotel direct channel with a new generation of technological solutions.
Roiback



December 13, 2024
Seasonal Flavors: A Christmas menu that combines tradition, innovation, and sustainability
Sustainability

December 12, 2024
How changes in GOOGLE due to the DMA impact your direct channel and what to do to adapt
Digital Marketing

December 4, 2024
Direct channel trends in hotels in Latin America for 2024
Booking engine
Roiback